FOR IMMEDIATE RELEASE

Weak dollar and slow economy requires personal touch for survival during stressful times

Eliminating Christmas & New Year’s holiday stress as more couples seek intimate moments and gestures of love to beat the blues.

New York City, NY – January 08, 2008 – After a year of a yo-yo economy and the weak real estate market contributing to worries about an uncertain future, consumers have spoken with the loudest voice they can – their wallets and purses. This holiday season has seen less spending than normal – retail sales are down. High-priced consumer desires have been replaced with the personal gift of love and intimacy instead, as couples rediscover the value of each other.

The gloom of January is the ideal time to re-ignite the intimacy of your relationship. Instead of the traditional downtime after the New Years, when most arguments between couples start, it’s body temperatures that are rising instead of tempers. Whereas before, in January couples would be worrying about how to pay for the holiday gifts, now they should be relaxing with a sensual massage, or enjoying the interpersonal pleasure of unique and intimate ideas. And it’s not just for the off season where couples can benefit; – this feel-good factor can last the whole year through and will help get through the imminent tough times.

Medical experts agree that that the mix of looking at daunting economic times and the personal need for optimism makes the intoxicating effects of Oxytocin the ideal blend.

“Oxytocin at the level of the brain plays a role in the expression of maternal, sexual, social, stress and feeding behaviors, as well as learning and memory." Diane Witt, PhD assistant professor of psychology at Binghamton University of New York.

Bruce Diller Verstandig, founder of icame, http://www.icame.com, a website uniquely geared for the mainstream,’ I asked, I learned ,i came’ , offering sexual health information, sexuality advice to men, female, and couples, says, “One of the body’s most important hormones is Oxytocin, which is responsible for the emotional response we experience when our partner touches us and heightens our sense of goodwill and gives us that warm, fuzzy glow when we’re happy…Oxytocin has a calming effect on the body, which at this stressful time of the year is exactly what we need.“

Since the hormone also increases the desire to be touched further, the out of bedroom result is a strong increase in intimate desire and romance. This leads to personal touch, hand holding, kissing and the onset of Oxytocin coursing through your body. Oxytocin helps to maintain a strong and healthy relationship and also strengthens our feelings towards each other. And with so much disillusionment about the world around us and the uncertainty of what the future will bring, intimacy is needed more than ever.

Some suggestions offered by icame, which saw a boost in questions and feedback regarding personal intimacy this post-holiday season, include, simple gestures like a hug or the softest of kisses; sharing a long and luxurious bath and setting the scene with mood lighting, before finishing off with an intimate massage; even cooking a romantic dinner will all have the desired effect. And for the ultimate in sensual holiday gifts, why not give a special I.O.U. to be enjoyed later? It’s a perfect example of how to erase all the stress and everyday worry from your life, and that of your partner’s…and it costs nothing!

Unfortunately the world is always ready to offer a good dose of reality, some of it not always welcome. It is the imagination and creativity of couples that can make each and every day perfect. These times require the good warm bonding feelings for now and all year – its time for intimacy.